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Webinar: 10 ways to use Help a Reporter Out

Tuesday, February 22, 2011 from 2:00 PM – 3:15 PM (CT)

Join Public Relations professionals and communicators from the Houston Association of Hispanic Media Professionals at a Ragan.com Webinar. Sit in on this webinar for FREE! Registration required.
10 ways to use Help a Reporter Out

Help a Reporter Out (HARO) is a slam-dunk way to achieve free publicity. It’s simple, easy, and to the point.

HARO has helped thousands of people score coverage in media, ranging from Oprah and CNN to The New York Times, The Wall Street Journal and countless others.

Anyone can use HARO—but not everyone scores such spectacular coverage. Here’s your chance to learn how to master the art of the HARO pitch and become a PR superstar.

Peter Shankman, the founder of HARO, and Mark Ragan, publisher of PR Daily, are hosting the exclusive webinar, “10 ways to use HARO to score coverage for your organization.”

You will not only learn insider tips from the man who created and runs HARO, but also hear a case study from a professional who used the service to win coverage in The Wall Street Journal and the reporter who used HARO to find the source.

At this webinar, you will learn how to:

  • Network through HARO to reporters and PR experts
  • Craft a personal touch to pitches to score top coverage with your target audience
  • Stop pitching off topic
  • Follow the five rules of HARO
  • Use HARO the most effective way
  • STOP using jargon in pitches
  • Respond to queries
  • And more!

Attend this webinar on Feb. 22, 2011, to find out the 10 ways to use HARO to score coverage for your organization.

ABOUT HARO

The site calls itself the “largest source repository in the world” with more than 80,000 sources allows a user to submit a query and receive an answer via e-mail.

There are more than 102,000 active sources using the site and nearly 30,000 journalists signed up.

Register for Webinar: 10 ways to use Help a Reporter Out in Houston, TX on Eventbrite

About Sandra Fernandez

Sandra Fernandez is a professional communicator, tech enthusiast, book lover, and blogger. You can find her main blog at SandraSays.com and more of her writing at HispanicHouston.com.

Follow her on Twitter, subscribe to her Facebook posts, or circle her on Google+.

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