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Channel 39 news changes format

I’ve seen this reported on several sites: CW Channel 39 is dropping their news anchors to start a new news format, to be run by Gary Jaffe. As reported by the Houston Business Journal:

KIAH-TV  Channel 39 is preparing to test the concept of airing the news without a traditional anchor.

[snip]

According to Bare, “39 NewsFix” will have more storytelling by those who “are” the story and an emphasis on video and audio.

Mike McGuff had more info in his July post, or you can check out the NY Daily News article about it.

I’m still wondering what this means from a media relations standpoint, but I guess time will tell.

About Sandra Fernandez

Sandra Fernandez is a professional communicator, tech enthusiast, book lover, and blogger. You can find her main blog at SandraSays.com and more of her writing at HispanicHouston.com.

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